Revotree is an agronomic Internet of Things (IoT) automated intelligent irrigation platform that lets farmers know crops’ real needs, able to take autonomous decisions via its algorithms to control the opening and closure of the water flow, and simultaneously indicates the correct usage of pesticides and fertilizers without any user interaction, thereby improving crops’ productivity and natural resource usage. Revotree allows farmers to improve their business, saving up to 50% water (€ 2000/year per hectare) and improving the crop productivity by 20%. At the same time, Revotree allows to collect specific data on local crops and, through smart machine learning algorithms and AI, it can analyze, filter and tailor the data for each of its second level (big data) clients that will be agricultural research centers, agronomists, farm insurances, micro-local weather tracking, crops and farms mapping, pesticide and fertilizer companies.<br/>After the development process started in 2015 and the validation of the technology (9 installations in Italy and Switzerland), Revotree is ready to scale-up the technology thanks to the application in 300 fully operational farms in Southern Mediterranean countries, in order to validate the sensor manufacturing process and benefits for end-users. The market potentials are huge: only considering the already consolidated contacts with potential customers, the Serviceable and Obtainable Market (SOM) in the EU can be estimated to be 30 M€/year by 2024.<br/>During Phase 1 project, Revotree S.r.l. will develop a detailed technical and business feasibility analysis, focused on the supply chain optimization for Revotree’s hardware manufacturing, the prototypal Revotree’s process design, customers validation for subscription fee confirmation (300 €/year for farmer, 5000 €/year for big data customers), the analysis of the achievable market and the refinement of the Business Model to be implemented in the Market entry phase.